Today I talk about the Papa John’s receipt social media boondoggle. I’m pleased with how well they handled the issue where an employee wrote a defamatory comment on a receipt and the subsequent outcry from social media. If they had not been listening to their social media channels, or had not answers, this black eye would have been so much worse.

What do you think? How did Papa John’s Do?

This weekend I had an email and phone call with a casting person who is casting a new social media minded reality show called the “Escape Routes.” A very Amazing Race type show where I had to pick a partner for the project. After talking to a few people i chatting with my sweetheart, I decided to say no.

This week has been a big social media week for me. I’m planning a few speeches for events in the coming weeks and today was the new North Social Media Breakfast. One thing that has been on my mind lately is when to charge and when to give it away for free. It is a tough topic to tackle and one that I do take seriously.

What are your thoughts on the topic of social media sharing and charging for your knowledge?

I’m stunned. I have no idea what to say. Today I received the June/July issue of the Fox Cities Magazine… BIG FAN! And what do I see. I’M ON THE COVER!!

THIS IS JUST HUGE!!!

I’m like famous! My arm and part of my head actually made the cover. So many extras were cut out entirely, sad for them ☺, but clearly the photographer and staff saw my talent as an extra and included me in the final cover. How awesome is that. Do I need to change careers here? I need help understanding the magnitude of this opportunity. I guess I was just way over the top talented so they could only include my arm… but that’s ok.

Thank you David E Jackson Studios @davidejackson and Alison Fiebig @afiebig for including me in on this 100% over-the-top fun project.

YOU ALL ROCK!!!

Go see for yourself — http://www.foxcitiesmagazine.com

Whats Tommytrc’s strategy for following back on twitter? This question came in via my formspring q&a page. I love answering peoples questions and I thought this one in particular warranted a Tommylog.

You can ask me anything http://formspring.me/asktommy

What were you doing when you heard the news of the death of Osama Bin Laden? I was on the couch watching DVR‘d shows when I saw the The POTUS was having an emergency press conference come across my twitter feed! WOW!!. I immediately tuned to the cable news shows to see what was happening. While they were trying to make sense of it all..across my twitter stream came UNCONFIRMED: BIN LADEN DEAD! HOLY COW!!! The scoop was on twitter and not the news channels.

Where were you on 9/11 when you heard the news of the terrorist attacks? I’ll never forget that day as I’ll never forget where I was last night, May 1st 2011 when I heard the news…

I have the opportunity to speak at LeaderFest a regional for young professionals sponsored by the Fox Citied Chamber of Commerce and the Pulse Young professional network. www.foxcitiesyoungprofessionals.com

I am so excited to co-speak with Jess Dennis from Red Shoes PR on the topic How to be a Killer Social Media Advocate for your Company. I’m excited about this topic and its one that I’m passionate about. Many businesses are scared to embrace social media. I came from a culture that was 100% scared of the tools. I look forward to help inspire the next generation of leaders to do great things with social media.

WOW I have learned so much. Its hard to put it into words what’s happening! This morning i attended on of the BEST New North Social Media Breakfast #NNSMB I had ever attended. Being around like minded people in this type of setting was just so powerful!!!

The state of Wisconsin is in unrest at this time. So much passion and emotion on both sides. Just amazing the emotion… WOW!

MY Audi contest continues… Lets kep this up!!! We are in the final stage here.

I NEED YOUR CONTINUED SUPPORT!!!!!

Lets Win $25,000 for charity!!

Please comment, tweet, retweet and spread the word!!!
Every tweet MUST include the both hashtags #oldjacket AND #ProgressIs to be counted

LETS DO THIS!!!!

Audi is running a huge ad campaign aimed indirectly at their competition in the luxury auto segment. The main gist of the campaign is that Audi is “New” Luxury while the other guy is “Old” luxury. Audi is running a Trade up to New Luxury” contest. They asked for people to tweet the answer this question, “How do you define progress?”

My tweet was “Knowing when its time to lead and knowing when to follow! #ProgressIs http://audi.us/ProgressIs”

I was selected as one of the top 10 finalists… WOW!!!

I was given the “old” luxury item of an old dinner jacket… and I now have the job of trading it up to a new item with the grand prize being an Exclusive California Weekend Driving at the Audi sportscar experience and win $25,000 for the charity of my choice! How GREAT is that?!?!?!

Please comment, tweet, retweet and spread the word!!!

Every tweet MUST include the both hashtags #oldjacket AND #ProgressIs to be counted

LETS DO THIS!!!!

Yesterday I was part of the first social media for business class. An amazing opportunity to take what I know and funnel that to budding business in the valley. The class just one part of a big social media puzzle..but its a start and I feel it was well received. I’m excited to share and to learn. I leered a trick or 2 last evening!

I’m also gearing up for a speaking engagement for University of oshkosh next week. HOW COOL IS THAT!!! I’m going to be speaking to the social media club on campus!